ISG Chief Says NASSCOM Forum Convergence Requires Consistency of Process, Technology, Data and Culture

The chief data and analytics officer of Information Services Group (ISG) (Nasdaq: III), a leading global technology research and advisory firm, told attendees earlier today a global leadership forum from NASSCOM that companies can only realize the benefits of data convergence after they have matured across their processes, technology, data and organizational culture.

During the Leaders’ Discussion: Riding the Tide of Convergence – Process, Data, Technology, and Cross-Industry at the 2022 NASSCOM Technology and Leadership Forum, Kathy Rudy, ISG’s Director of Data and Analytics, identified three stages of convergence maturity: process, technology, and data — and urged companies to seek buy-in from internal and external stakeholders throughout the convergence lifecycle.

“Convergence that truly improves customer experience and increases operational efficiency has long been a goal, but efforts to achieve it have been made more complex by the explosive increase in technology and data,” Rudy said. “At the same time, COVID accelerated digital transformation by years for many industries that lacked the in-house tech talent they needed to meet rapid transformation timelines. Organizations that want to succeed in pursuing the convergence of process, technology, and data should involve employees in the planning process from the start. »

During the discussion, which was moderated by Pradeep Menon, Managing Director and Head of HSBC Technologies, and included Ravi Chhabria, Managing Director of NetApp India, Rudy said process convergence, the first step towards convergence maturity , is exemplified by today’s automobiles, which have evolved from transportation to sophisticated entertainment and communication platforms.

“If the processes followed by an automaker’s manufacturing, design and software engineers are not consistent and aligned to the same risk and reward structure, these companies will struggle to deliver business results,” said she declared. “Consistency is equally important to each team’s culture, goals, risks and rewards. Companies should ask themselves if their culture is ready to converge and if their engineers are ready to work together in an agile way. »

Rudy said technology convergence, the second step toward maturity, enables organizations to advance new technologies such as artificial intelligence, machine learning and the Internet of Things, and requires leaders to ensure that they have the right technology. This could include edge computing, appropriate data storage, and cloud capabilities. Finally, and just as important, are the data delivery and analysis methods to support the business in a meaningful way, Rudy said.

To gain management buy-in for data convergence, the final stage of maturity, Rudy said IT leaders should communicate the value proposition for connecting data across processes, platforms and infrastructure. and match the resulting efficiencies and improvements to customer engagement, margins, and revenue. targets.

For business leaders and employees, Rudy said gaining buy-in is key to success. “If you don’t show them why, they won’t want to comply,” she said. “The human element is too often an afterthought in data convergence. As talent is increasingly in demand and employees increasingly know their value, most successful organizations integrate organizational change management, learning and development, and employee engagement much earlier. team in the planning and decision-making process.

About ISG

ISG (Information Services Group) (Nasdaq: III) is a global leader in technology research and consulting. A trusted business partner to more than 800 customers, including more than 75 of the world’s 100 largest enterprises, ISG is committed to helping enterprises, public sector organizations, and service and technology providers achieve operational excellence and faster growth. The company specializes in digital transformation services, including automation, cloud, and data analytics; procurement advice; governance and risk management managed services; network operator services; design of strategy and operations; change management; business intelligence and technology research and analysis. Founded in 2006 and headquartered in Stamford, Connecticut, ISG employs more than 1,300 digital-ready professionals operating in more than 20 countries – a global team known for its innovative thinking, market influence, deep expertise in industry and technology and its world-class expertise. research and analysis capabilities based on the most comprehensive market data in the industry. For more information, visit www.isg-one.com.

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